© 2019 by Nexplica, Inc.

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CLIENTS AND TESTIMONIALS

Edited and added sales emphasis for European bid

Edited content and rewrote sections for added sales emphasis for a major national transportation infrastructure project in Norway.

“I have used Mitch’s services on a couple of occasions when needing extra help to finalize complex bid submissions. Mitch has always been able to ramp up quickly. Lately, he helped editing an important bid for a large European infrastructure project. His work was on time and enhanced our tender response.”

— Hilda Gomez, B.Sc., MBA, PMP, Head of International Proposals & Marketing, Bouygues Travaux Publics

Developed a technical sales capability guide (Winner of CAE Innovative Mindset Award)

Developed a corporate capability guide for an emerging product. Collaborated with SMEs to develop content, presented working versions of the guide to several levels of expert teams to refine the guide; incorporated feedback from VP-level executives, worked with a graphic design agency to develop a strong layout. Won a "CAE Innovative Mindset Award".

 

“Thank you for the great work on the capability guide. The result is fantastic. Your efforts brought a new and fresh feeling to our reference documentation.”
— Donald Leroux, Manager, Global Proposals, Defence & Security

Developed content for and edited an RFI

Developed content for key sections of an RFI, and edited the complete RFI document. 

"Mitch was able to integrate quickly into my team and help us with a high-profile RFP. He was very easy to work with and his edits added a lot to the quality of the final document."

 — Caroline Vallée, P. Eng., Director, Commercial Development & Marketing

Supported the sales team

Collaborated with separate sales teams to write three critical RFPs in less than five days; successfully onboarded and learned the “KPMG-way” and KPMG corporate editorial guidelines in less than 24 hours; absorbed new audit and financial concepts quickly in order to intelligently answer RPF questions; maximized flexibility by working with team members on evenings and weekends as required to meet deadlines.

Case study writing for a high-profile bid

Case study writing for a high-profile bid: ​Wrote three case study style responses as part of a bid; acquired a sufficient level of understanding of the business to execute the work in a very compressed timeframe; gathered diverse content and wrote the documents so that all cases studies were the same length, followed the same template and conveyed the required messaging.


“While requested at very short notice... Mitch was able to quickly and efficiently get up to speed, coordinate and write content that exceeded the team's expectations.”
— Gérard Zanchi, Bid Manager, Bombardier Transportation North America

Rewrite RFP database

Rewrite RFP database / Support RFP team: Fifteen-month mandate; wrote billion-dollar RFPs; collaborated in real-time with executives in a high-pressure “war room” setting; updated 2,500+ Q&A RFP database; wrote presidential and executive letters; led the implementation of the data-load in the Qvidian RFP system.

 
“Mitch is able to deliver the kind of polished, high-calibre writing that is unmistakably the output of a professional.”
—Claude Leblanc, Vice-President, Business Development, Standard Life

RFQ writing and editing

Reworked content for a multibillion-dollar RFQ. Supported four corporations to respond to a high-profile RFQ that will be one of the largest infrastructure projects in Canadian history; reworked technical case studies and answers from multiple sources and language translations to maximize marketing impact and ensure a consistent voice and style 


“Mitch was very flexible, and did an excellent job of supporting us with the writing of a very high-profile and technical RFQ.”
— Julio Alberto Marcos Ortega, Business Development Manager, Acciona Canada.

Reworked RFP Q&A pairs to respect tone of voice and incorporate marketing spin

Reworked RFP Q&A pairs to respect tone of voice and incorporate marketing spin. Content included financial, legal and technical answers. Collaborated with the proposal manager remotely using the Qvidian proposal management software.

 

“I’ve had the pleasure of working with Mitch on enhancing our proposal content library. He was very accommodating with my not-so-constant schedule and always returned deliverables on time, and with high quality. His knowledge of proposal automation software allowed him to tailor our standard content to better fit the specifics of the software. I hope to work with him more in the coming year.”
— Chris LaFountain, CP APMP, Global Proposal Team Manager, Virgin Pulse

Developed market entry consulting report

Market entry consulting report (MBA consulting mandate). Developed a market-entry consulting report for BMO Capital Markets, exploring opportunities for investment banking in India and providing product-offering and market-entry recommendations. Collaborated with multiple stakeholders in different divisions to solicit feedback and ensure that all impacted areas were addressed in the report. Collaborated with a team to gather market research information on different key business activities in India.

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Editorial Management, Hemophilia World Online

Developed an editorial story list and sourced, wrote and edited content for two pre-congress digital newsletters. Managed a team of medical writers, photographers and a layout designer to produce four print and digital newspapers covering a medical conference attended by nearly 5,500 delegates. Collaborated with medical doctors, medical specialists and international regional managers and directors to source and vet stories for print and online magazines read by an international audience. Hired for an ongoing retainer contract.


“Mitch was able to get on board at the World Federation of Hemophilia very quickly and efficiently with our team. He collaborated with internal resources to write and publish pre-Congress online content. Michel also led a team of writers, photographers and a designer onsite during our World Congress. This allowed for the successful production of the print and online Congress newspaper which included technical and medical-related content. Michel is very easy to work with as well as supportive and I am happy to recommend him.”
—Sarah Ford, Director, Strategy & Communications, WFH

Writing, editing and source verification of a medical white paper

​Provided medical writing and editing of a draft document written by subject matter experts. Rewrote content to provide a consistent and professional tone of voice. Provided additional research, restructured document when necessary and added missing sections. Referenced annotations and formatted content. Incorporated client revisions.

Acting Director, Industry Relations

Provided an interim Acting Director, Industry Relations. Source and acquire new clients in the global pharmaceutical industry. Responsible for: generating leads, the target market being leading global and Asia-Pacific pharmaceutical and medical device companies; pitching and selling prospects on site at major industry events worldwide (focused on Europe, USA and Australia in 2015); developing proposals and negotiating agreements with global pharma executives for international and country-specific medical education programs; managing and serving customers; working with physicians and specialists to offer innovative medical training material to prospects

“I was extremely impressed that Mitch was able to deliver novel ideas that were both concrete and achievable.”
—Susie Petrusa, Executive Director, SIU

Developed a marketing strategy

Marketing strategy development: Built an actionable marketing strategy that used an integrated approach to leveraging key marketing channels, including eMail marketing, content marketing, video marketing, event marketing and advertising.

 

“Mitch was professional, fast, responsive and easy to work with. He proposed a strategy, incorporated our feedback and produced an exceptional final product.”
—Grégoire Pavillon, Executive Director, EASL

Respond to RFPs in the medical and health field

Worked with account managers and marketing managers over a compact timeframe to respond to RFPs in the medical and health field. Edited content and reworded key answers in order to incorporate marketing spin.

 

“Mitch is easy to work with and is able to help out on short notice with RFPs that have a tight timeline. He's able to incorporate a marketing spin into proposal responses and adds a lot of value to responses.”
— Melinda Tom, Director of Marketing

Created a 60-second training commercial

60-second training commercial: Created a training video to help users more efficiently use the EHA Learning Center. Planned the pacing of the video to convey all the required messaging in exactly 60 seconds. Built the strategy, script, animation and graphic effects.

 

“Under time pressure, Mitch was able to come up with an innovative and smart training commercial... We very much appreciated their creative input, as well as the efficient and pleasant way of working closely together.”
—Hans Nederkoorn, Program Manager, EHA

Developed a 2-1/2 minute marketing video

2-1/2 minute marketing video: Developed a video to promote the ISBT Academy online portal. Created the strategy, script, animation and graphic effects for the video and engaged a professional voice actor for the video narration.

 

“​Mitch took the time to understand our business which was clear from the ideas they presented to us. The work was completed on schedule and the result is a product we are proud of and very happy with.”
—Judith Chapman, Executive Director, ISBT

Produced a training commercial

Training commercial: Created a training video to help users more efficiently use the ESSKA Learning Center. Planned the pacing of the video to convey all the required messaging in exactly 60 seconds. Built the strategy, script, animation and graphic effects.

 

“Mitch was very responsive to our needs, and took every effort to make sure we were completely satisfied with the final product.”
—Zhanna Kovalchuk, Executive Director, ESSKA

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