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Turn Shortcomings into Strengths in a Sales Pitch

We’ve all been there a few times. You’re in a situation where you have to give a sales pitch. Maybe you’re trying to sell something to a...

Lemonade Stands and What Kids Know About Qualifying Leads

The digital age has made it simpler than ever to find sales leads. But that doesn’t mean selling has gotten any easier. Having access to...

In today’s Digital Age, Annual Reports are a Superb Integrated Marketing Tool

One upon a time, many years ago, I bought some stock in a big tech company. Every year, that company would send me their annual report....

Use Storytelling to Help You Make Bold Career Moves

If you’re not happy with your job, you can change jobs. That can be as easy as sending your CV off to a recruiter. But what happens if...

Stick Your Head Out to Avoid the Chopping Block

When you’re straight out of school, you do a lot of things that you don’t do when you have a few years of experience. That happens...

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